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AutomotiveRev up your auto advertising and get results.

Reach car buyers and grow market share with effective and measurable auto advertising solutions.

Be seen where car intenders are watching.

49% of Auto Intenders feel that TV Advertising provides them with useful information.1

69% of Auto Intenders have streamed TV in the last week1

Auto Intenders watch an average of 21 hours of TV each week1

Know your ads worked.

Spectrum Reach’s proprietary data sets us apart from the competition when it comes to attribution. We provide auto advertisers the ability to measure the impact that TV and streaming TV campaigns have on key campaign metrics. Know what actions auto intenders took after they are exposed to your ad. Reap the benefit of greater ad efficiency with a data-driven approach.

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On-Demand WebinarReach Next Gen car buyers.

Discover how to reach with the next generation of car buyers in this short chat.

Watch the FastChat video now →

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InteractiveOvercome viewership fragmentation to reach auto intenders.

Today’s media landscape presents a challenge for auto marketers. The expanding multiscreen landscape has dramatically altered the TV audience experience. For advertisers, this creates troubling impression fragmentation, preventing most campaigns from gathering a critical mass of viewer attention—but there are solutions.

Read how best to reach auto intenders →

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InfographicSteer Traffic to Your Automotive Website—the Right Way

Learn how to boost your response rates by advertising alongside the right content, while leveraging personalized creative to target true auto intenders.

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CONNECT WITH USReady to get the right buyers to your dealership?

Let us help you craft a personalized media strategy.

Marketing ResourcesGet automotive-specific marketing advice—from the experts.

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